Day 1 overview
The first day of the conference is filled with great case studies from 15 speakers from all over the world who can’t wait to share their case studies with you! On top of those case studies, we’ve prepared real special treats:
- Three EB talks – one for each of our tracks. We’ve scheduled them one after another so if you prefer to learn-by-doing, you will have an opportunity to attend every single one!
- Two panel discussions, covering the current (and future!) use of AI in Employer Branding as well as the more general discussion on how is Employer Branding evolving and how it will look in the future
- The EBstars Awards 2024 Ceremony – a place where each year we celebrate companies whose aptitude in Employer Branding is ‘certified fresh’ by the algorithm we’ve developed. If you would like to read more, you can find all the information here.
Please note: All times listed in the schedule are in CEST (Central European Summer Time).
Hello, Employer Branding Stars!
Panel discussion: AI & Employer Branding
Panel host: Barbara Zych, PhD, EBnavi, Poland 🇵🇱
Panel guests:
Josef José Kradlec, Goodcall, Czechia 🇨🇿
Sunil Kumar, Accenture, India 🇮🇳
Adam Horvath, Brandfizz, Hungary 🇭🇺
Aditya Malik, ValueMatrix.ai, US 🇺🇸
Adam Horvath
Aditya Malik
Sunil Kumar
Josef José Kadlec
Barbara Zych, PhDEBtalk: EVP & Strategy
Arnaud Saintemarie, Poland 🇵🇱
Arnaud SaintemarieCase study: Real No Perfect: How to make your brand sound bolder
Olga Chumakova, Intellias, Ukraine 🇺🇦
Olga ChumakovaCase study: AI-powered Employer Branding
Barbara Zych, PhD, EBnavi, Poland 🇵🇱
Barbara Zych, PhDEBstars Awards 2024 Ceremony
An annual celebration of the EBstar Award winners.
Lunch break
Recharging our batteries before we jump into the second part of the day.
Case study: How to measure your Employer Branding impact
Grete Kivi, Bolt, Estonia 🇪🇪
Grete KiviReport: How Employers are adopting AI into Employer Brand and Recruitment Marketing workflows
Jason Kipps, The Martec, Canada 🇨🇦
Jason KippsCase study: How to develop an EVP that captures hearts and minds?
Anne Dotson, Pfizer, USA 🇺🇸
Anne DotsonPanel discussion: How to win from day 1 and keep on winning
Panel host: Alex Her, The EB Space, USA 🇺🇸
Panel guests:
Claire de Souza, The EB Space, UK 🇬🇧
Heather Leszczewicz, Conagra, USA 🇺🇸
Abeni Browner, USA 🇺🇸
Caio Infante, Radancy, Brazil 🇧🇷
Caio Infante
Abeni Browner
Heather Leszczewicz
Claire de Souza
Alex HerLet's sum up the day!
Hello, Employer Branding Stars!
Panel discussion: AI & Employer Branding
Panel host: Barbara Zych, PhD, EBnavi, Poland 🇵🇱
Panel guests:
Josef José Kradlec, Goodcall, Czechia 🇨🇿
Sunil Kumar, Accenture, India 🇮🇳
Adam Horvath, Brandfizz, Hungary 🇭🇺
Aditya Malik, ValueMatrix.ai, US 🇺🇸
Adam Horvath
Aditya Malik
Sunil Kumar
Josef José Kadlec
Barbara Zych, PhDCase study: Frankly, my dear, I DO give a damn: How to Effectively Weave DEI & CSR into Your Employer Branding
Adi Hendler, Kaltura, Israel 🇮🇱
Adi HendlerCase study: Comprehensive Employer Branding: From Inbound Recruiting to Digital Presence and Storytelling
Judit Ruiz Pérez, PayFit, Spain 🇪🇸
Judit Ruiz PérezCase study: How to unlock Gen Z attraction: building a leadership trainee program that stands out.
Maya Tsankova, Coca Cola, Bulgaria 🇧🇬
Maya TsankovaEBstars Awards 2024 Ceremony
An annual celebration of the EBstar Award winners.
Lunch break
Recharging our batteries before we jump into the second part of the day.
EBtalk: Great EB Campaign is just a beginning – 5 tips for maximizing your Employer Branding ROI
Jakub Skalik, Intel, Poland 🇵🇱
Jakub SkalikCase study: How to build a candidate journey map?
Yana Romanova, Semrush, Germany 🇩🇪
Yana RomanovaCase study: How to energize your talent experience through augmented reality.
Chris Colbert, Nokia, USA 🇺🇸
Chris ColbertPanel discussion: How to win from day 1 and keep on winning
Panel host: Alex Her, The EB Space, USA 🇺🇸
Panel guests:
Claire de Souza, The EB Space, UK 🇬🇧
Heather Leszczewicz, Conagra, USA 🇺🇸
Abeni Browner, USA 🇺🇸
Caio Infante, Radancy, Brazil 🇧🇷
Caio Infante
Abeni Browner
Heather Leszczewicz
Claire de Souza
Alex HerLet's sum up the day!
Hello, Employer Branding Stars!
Panel discussion: AI & Employer Branding
Panel host: Barbara Zych, PhD, EBnavi, Poland 🇵🇱
Panel guests:
Josef José Kradlec, Goodcall, Czechia 🇨🇿
Sunil Kumar, Accenture, India 🇮🇳
Adam Horvath, Brandfizz, Hungary 🇭🇺
Aditya Malik, ValueMatrix.ai, US 🇺🇸
Adam Horvath
Aditya Malik
Sunil Kumar
Josef José Kadlec
Barbara Zych, PhDEBtalk: How to create a sustainable employee advocacy programme that is award worthy
Hassan Al Hindwan, UAE, 🇦🇪
Hassan Al HindwanCase study: How to upskill in the age of AI? Introducing Tech-a-Thons
Agata Sąkol, Genpact, Poland 🇵🇱
Agata SąkolCase study: How can you use employee advocacy to enhance your employer brand further?
Sandra Petschar, Booking.com, Netherlands 🇳🇱
Ash Jones, Great Influence, UK 🇬🇧
Ash Jones
Sandra PetscharEBstars Awards 2024 Ceremony
An annual celebration of the EBstar Award winners.
Lunch break
Recharging the batteries before we jump into the second part of the day.
Case study: Comms Spectrum: How to build professional internal communication from memes to strategic transformations.
Tetyana Laduba, Ciklum, Ukraine 🇺🇦
Tetyana LadubaCase study: How to create an onboarding program based on your EX research that reflects your employer brand
Debbie Celado, CBRE, USA 🇺🇸
Melanie Lepine, CBRE, USA 🇺🇸
Melanie Lepine
Debbie CeladoCase study: How to Build Brand Champions to Fuel Employee Advocacy
Riley Stefano, Celonis, USA 🇺🇸
Riley StefanoPanel discussion: How to win from day 1 and keep on winning
Panel host: Alex Her, The EB Space, USA 🇺🇸
Panel guests:
Claire de Souza, The EB Space, UK 🇬🇧
Heather Leszczewicz, Conagra, USA 🇺🇸
Abeni Browner, USA 🇺🇸
Caio Infante, Radancy, Brazil 🇧🇷
Caio Infante
Abeni Browner
Heather Leszczewicz
Claire de Souza
Alex HerLet's sum up the day!
Day 2 schedule
The second day of our conference follows the familiar 3-track format you’ve met on Day 1. Apart from 12 case studies, 3 EB Talks, and 2 Discussion Panels, Day 2 also introduces a new format we are hoping will bring some interactivity to the event – Ask the Expert. We are hoping that a Q&A session with an invited expert, where you will be able to ask your questions on the subject in question will encourage knowledge sharing and provoke interesting discussions – both during the conference and after it!
During the second day, you will also have a rare insight into the early results of all the data we are gathering for our annual TrendsCheck report. The full version will be available in the early months of 2025, but we cannot wait to share the initial results with all the attendees in the crowd already in October! Oh, and if you somehow missed the 2024 edition, here is where you can download it for free!
Please note: All times listed in the schedule are in CEST (Central European Summer Time).
Hello, Employer Branding Stars!
Panel discussion: EB on a budget - how to do a lot with not much
Panel host: Sarang Brahme, GoDaddy, India 🇮🇳
Panel guests:
Timothy Schepis, Coupang, South Korea 🇰🇷
Dhwani Tandon, Iris, India 🇮🇳
Nikos Foros, kariera.gr, Greece 🇬🇷
Yasmine Yehia, Schneider Electric, Egypt 🇪🇬
Yasmine Yehia
Nikos Foros
Dhwani Tandon
Timothy Schepis
Sarang BrahmeCase study: Balancing Data and Experience: Mapping Your Talent
Miguel Luis, The Key Talent, Portugal 🇵🇹
Margarida Neuparth, Galp, Portugal 🇵🇹
Catarina Relvas, Galp, Portugal 🇵🇹
Catarina Relvas
Margarida Neuparth
Miguel LuisCase study: How To Crack the R&D Talent Code: Develop an Agile Employer Brand
Omer Chen, Israel 🇮🇱
Omer ChenCase study: How to redefine your EVP and keep it relevant amidst economic uncertainty?
Anna Velykoivanenko, Dataart, Ukraine 🇺🇦
Anna VelykoivanenkoPanel discussion: What does the future hold for EB?
Panel host: Marco Dalmeijer, EB Boutique, Netherlands 🇳🇱
Panel guests:
Javier Fernandez Santin, Danone, Spain 🇪🇸
Charles Sinclair, Oddwork, Sweden 🇸🇪
Bjorn Veenstra, Match.me, Netherlands 🇳🇱
Torgil Lenning, Potentialpark, Sweden 🇸🇪
Debolina Dutta, IIMB, India 🇮🇳
Emma Tolhurst, CQCO, UK 🇬🇧
Emma Tolhurst
Debolina Dutta
Torgil Lenning
Bjorn Veenstra
Javier Fernández Santín
Charles Sinclair
Marco DalmeijerLunch break
Recharging our batteries before we jump into the second part of the day.
Case study: How to navigate the path to a new global EVP development journey.
Francesca Conti, Barilla, Italy 🇮🇹
Francesca ContiCase study: How to make outstanding communication combining smart strategy and AI
Igor Trofimov, makelove agency, Brazil 🇧🇷
Leticia Castello, Deloitte, Brazil 🇧🇷
Leticia Castello
Igor TrofimovPanel discussion: ROI in Employer Branding
Panel host: Ben Philips, Booksy, UK 🇬🇧
Panel guests:
James Ellis, Employer Brand Labs, USA 🇺🇸
Vicki Saunders, The EVP Consultancy, UK 🇬🇧
Marcus Body, ThirtyThree, UK 🇬🇧
Amit Parmar, Cliquify, USA 🇺🇸
Amit Parmar
Marcus Body
Vicki Saunders
James Ellis
Ben PhillipsCase study: How to build your brand as a global, remote organization: Evolving for Continued Success
Kim Wilkes, Zapier, USA 🇺🇸
Kim WilkesSee you next time!
Hello, Employer Branding Stars!
Panel discussion: EB on a budget - how to do a lot with not much
Panel host: Sarang Brahme, GoDaddy, India 🇮🇳
Panel guests:
Timothy Schepis, Coupang, South Korea 🇰🇷
Dhwani Tandon, Iris, India 🇮🇳
Nikos Foros, kariera.gr, Greece 🇬🇷
Yasmine Yehia, Schneider Electric, Egypt 🇪🇬
Yasmine Yehia
Nikos Foros
Dhwani Tandon
Timothy Schepis
Sarang BrahmeEBtalk: 5 Insights on Building Internal Professional Communities to Boost Employer Brand.
Olha Marchuk, Ukraine 🇺🇦
Olha MarchukCase study: How to build the exceptional employee journey to enhance experiences?
Liu Shu, Jaguar Land Rover, China 🇨🇳
Liu ShuCase study: How Employee Experience is Transforming the World of Work
Catherine Adenle, Esevier, UK 🇬🇧
Sarah Meurer, Esevier, UK 🇬🇧
Catherine Adenle
Sarah MeurerPanel discussion: What does the future hold for EB?
Panel host: Marco Dalmeijer, EB Boutique, Netherlands 🇳🇱
Panel guests:
Javier Fernandez Santin, Danone, Spain 🇪🇸
Charles Sinclair, Oddwork, Sweden 🇸🇪
Bjorn Veenstra, Match.me, Netherlands 🇳🇱
Torgil Lenning, Potentialpark, Sweden 🇸🇪
Debolina Dutta, IIMB, India 🇮🇳
Emma Tolhurst, CQCO, UK 🇬🇧
Emma Tolhurst
Debolina Dutta
Torgil Lenning
Bjorn Veenstra
Javier Fernández Santín
Charles Sinclair
Marco DalmeijerLunch break
Recharging our batteries before we jump into the second part of the day.
Case study: How to help your employees grow within your organisation
Inna Sergiychuk, DXC Luxoft, Poland 🇵🇱
Inna SergiychukCase study: How to inspire experienced hires across Latin America to build a purposeful career
Santiago Edelberg, EY, Chile 🇨🇱
Santiago EdelbergPanel discussion: ROI in Employer Branding
Panel host: Ben Philips, Booksy, UK 🇬🇧
Panel guests:
James Ellis, Employer Brand Labs, USA 🇺🇸
Vicki Saunders, The EVP Consultancy, UK 🇬🇧
Marcus Body, ThirtyThree, UK 🇬🇧
Amit Parmar, Cliquify, USA 🇺🇸
Amit Parmar
Marcus Body
Vicki Saunders
James Ellis
Ben PhillipsCase study: From Silos to Synergy: Crafting an Integrated Talent Experience
Kristen O'Neill., McKInsey, USA 🇺🇸
Kristen O'NeillSee you next time!
Hello, Employer Branding Stars!
Panel discussion: EB on a budget - how to do a lot with not much
Panel host: Sarang Brahme, GoDaddy, India 🇮🇳
Panel guests:
Timothy Schepis, Coupang, South Korea 🇰🇷
Dhwani Tandon, Iris, India 🇮🇳
Nikos Foros, kariera.gr, Greece 🇬🇷
Yasmine Yehia, Schneider Electric, Egypt 🇪🇬
Yasmine Yehia
Nikos Foros
Dhwani Tandon
Timothy Schepis
Sarang BrahmeCase study: How to use benefits to shape employee experience
Tiffiny Queale, Liebherr, Australia 🇦🇺
Tiffiny QuealeCase study: How to equip your recruiters with the tools to be employer brand advocates.
Laura McLaren, Sonova, UK 🇬🇧
Laura McLarenCase study: The Power of Connection – Localized EB Activation to Support “2,000 jobs”
Kerstin Tschernigg, Hitachi Energy, Sweden 🇸🇪
Kerstin TscherniggPanel discussion: What does the future hold for EB?
Panel host: Marco Dalmeijer, EB Boutique, Netherlands 🇳🇱
Panel guests:
Javier Fernandez Santin, Danone, Spain 🇪🇸
Charles Sinclair, Oddwork, Sweden 🇸🇪
Bjorn Veenstra, Match.me, Netherlands 🇳🇱
Torgil Lenning, Potentialpark, Sweden 🇸🇪
Debolina Dutta, IIMB, India 🇮🇳
Emma Tolhurst, CQCO, UK 🇬🇧
Emma Tolhurst
Debolina Dutta
Torgil Lenning
Bjorn Veenstra
Javier Fernández Santín
Charles Sinclair
Marco DalmeijerLunch break
Recharging our batteries before we jump into the second part of the day.
Case study: How to boost your EB campaigns using AI tools
Anna Maczka, BGK, Poland 🇵🇱
Joanna Sknadaj, BGK, Poland 🇵🇱
Joanna Sknadaj
Anna MączkaCase study: How to use social media for communicating with your audience as employer brand
Camila Ibarra Bernal, Dassault Systemes, France 🇫🇷
Camila Ibarra BernalPanel discussion: ROI in Employer Branding
Panel host: Ben Philips, Booksy, UK 🇬🇧
Panel guests:
James Ellis, Employer Brand Labs, USA 🇺🇸
Vicki Saunders, The EVP Consultancy, UK 🇬🇧
Marcus Body, ThirtyThree, UK 🇬🇧
Amit Parmar, Cliquify, USA 🇺🇸
Amit Parmar
Marcus Body
Vicki Saunders
James Ellis
Ben PhillipsCase study: How to Balance Play and Purpose on TikTok
Kiani Moea'i, Qualtrics, USA 🇺🇸
Kiani Moea'iSee you next time!
Contact us!
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